Proposal — Media Owners

Unlock the Full Potential
of Your Screens with Makan Ads

Screens often idle or undersold. Sales are manual and fragmented. Advertiser access is limited. We fix this with a full‑stack DOOH platform.

The Current Challenge

Idle capacity, manual sales, limited access

Undersold Screens

  • Idle time and fragmented selling reduce yield.

Manual Workflows

  • Spreadsheet trafficking increases ops cost.

Limited Access

  • Wasted impressions without programmatic demand.

Compliance

  • Venue and policy rules add complexity.

Our Solution: The MakanAds Platform

Ad Server

Policy‑aware delivery, pacing & frequency controls.

Exchange

OpenRTB access to regional & global buyers.

Planner

Audience‑first planning, POI heatmaps, forecasting.

Studio

Dynamic templates, safe‑areas, instant proofs.

How It Works

Programmatic flow from demand to screens

Revenue Utilization

Dynamic scheduling + programmatic demand = higher yield

More campaigns per day, automated pacing & venue policies, and access to global/regional buyers. Benchmarks show +35% utilization within six months for comparable networks.

Scheduling

Day‑parting, geo rules, frequency capping.

Programmatic

Private deals, curated packages, unified auctions.

The Platform for You

Dashboards, reports, and policy control

Dashboard

  • Manage screens, locations, playlists.

Reports

  • Live utilization and revenue analytics.

Controls

  • Floor prices, ad categories, venue rules.
IAB‑aligned PDPL‑ready RTA‑compliant
Readiness & Model

Fast integration, flexible commercials

  • Works with standard digital signage players; simple installer.
  • Onboarding & support by the MakanAds team.

Option A

SaaS fee (per screen / month).

Option B

Revenue share (programmatic campaigns).

Hybrid

Mix of SaaS + rev share to fit your needs.

Partner Value

Why Partner with Makan Ads

Higher Yield

Boost utilization & loop value.

Premium Demand

Access to top advertisers & agencies.

Transparency

Audit trails, PDPL, RTA, and IAB alignment.

Next Steps

  • Pilot installation on [X screens].
  • Onboarding and training session.
  • Scale to full network.